One of the best attributes of the network of people in real estate is that they are loyal. Loyal to their customers, loyal to the industry and loyal to those with whom that they do business. One of the ways I accomplish this is by networking with other Realtors who refer business to me and conversely, allowing me to get to know who I would make outgoing real estate referrals to as well. Face to face connections, social media connections and industry leadership participation are just a few ways to accomplish a viable, reliable real estate referral network.
I am constantly reviewing and altering my business model. Picking up creative methods of marketing, utilizing the latest in technology and social media venues keeps me on my toes and reaching the customers I need to be successful and to sell properties for my customers. Did you know Realtors have an Ethical responsibility to constantly educate themselves? Yes, it is specifically stated in The National Association of Realtors Code of Ethics!
I’ve been fortunate enough to organize a Real Estate BarCamp in Orlando the day before the Florida Realtors Conference along with a leadership team at Florida Realtors. This is a really important, FREE event for Florida Real estate agents and brokers, staff, etc. It is a chance for them to ask the questions and get the REAL answers from others in the industry or in businesses that support the industry and who are willing to share their knowledge and expertise. Attendees will have an opportunity to hear over 30 sessions over 30 subject matters!.. maybe more!
Lesley Lambert, a Massachusetts Broker said, as with all un-conference camps, “The law of two feet” applies. If you don’t like the session you are in, simply walk down the hall to another one that suits you better! I have learned more at BarCamps and PodCamps than I could have learned in a year of college courses.” I feel the same way. There is a lot of information to process and much to learn, and venues such as Real Estae BarCamp is just one of them. Keeping current, utilizing tools that help me connect to customers is as rewarding as it is a necessity. Sellers demand more exposure for their listings, buyers are searching more using tools that we did not have available several years ago. My job as a Realtor is to give buyers those resources and my reward is selling them their next home or investment property.
Susie Blackmon, Chris Griffiths Bonita Springs, FL and Debbie Kirkland, Tallahassee, FL had this to say about REBarCamps and what they garnished from their involvement over the years.
Ask me about my marketing plan for sellers. Ask me how I use technology to sell homes and to reach buyers of all ages. I will be happy to share it with you. Connect with me via the social media icons to the right!