What did this Tallahassee, FL Realtor learned from OREO and a Tweet during the blackout at the Superbowl 2013? I watched them all, and none resonated with me as entertaining, creative or intriguing. I really can’t think of one ad that I thought I would pay $1M+ for if I were a business owner. The one’s I saw were simply bland, to say the least. Unfortunately, I didn’t learn about “the Tweet” until days after the Superbowl.